Marketing

Lovely Lilac

Historical hybrids and international highlights

So that lilacs can be marketed better in the retail industry, piccoplant has developed a unique marketing instrument. They use p-shaped folding labels with a photo of the plant in bloom and which provides a history of the plant's name as well as care instructions. Lilac-scented labels can also be delivered on request.

Montaigne (rose, double)

Paul Deschanel (magenta, double)

Victor Lemoine (lily, double)

President Grevy (blue, double)

Moreover, lilac-coloured pot covers made from polypropylene spice up the pots and give customers an incentive to buy.

Posters, CC banners and QR code stickers are also available.

MARKETING SIZE "Lovely Lilac ": 3,5 Liter-POT (C 3,5)